{"id":52141,"date":"2021-11-10T11:52:37","date_gmt":"2021-11-10T16:52:37","guid":{"rendered":"https:\/\/healthcaredesignmagazine.com\/?p=52141"},"modified":"2021-11-15T15:19:36","modified_gmt":"2021-11-15T20:19:36","slug":"hcd-expo-keynote-meaningful-moments","status":"publish","type":"post","link":"https:\/\/healthcaredesignmagazine.com\/news\/awards-events\/hcd-expo-keynote-meaningful-moments\/","title":{"rendered":"HCD Expo 2021 Keynote: Meaningful Moments"},"content":{"rendered":"

An inspiring vision for the future was painted by Kate O\u2019Neill, CEO of KO Insights<\/a> and author of \u201cTech Humanist,\u201d in her opening keynote session, \u201cA Future So Bright,\u201d at the 2021 Healthcare Design Expo & Conference<\/a> in Cleveland in October.<\/p>\n

O\u2019Neill said it\u2019s not uncommon to anticipate a future with scary, overwhelming scenarios\u2014think pandemics, climate disasters, and political and geopolitical unrest. And emerging technology is often cited as a contributor to such fears.<\/p>\n

Instead, she said, technology offers tremendous opportunity to help solve human problems while offering better human connectedness. Rather than fear the future, she asked attendees to instead think how they can help humanity prepare for an increasingly technology and data-driven future, where the physical world connects to the digital world. \u201cHow can you think more excitedly about how you\u2019ll use technology to create more meaningful spaces?\u201d she said.<\/p>\n

To help guide that journey, she offered three pillars for bringing a brighter future to the built environment: building our best technology, growing our best businesses, and becoming our best selves.<\/p>\n

Noting that part of what it means to be human is to crave meaning, O\u2019Neill said it\u2019s important to frame technology through this lens, focusing on how technology and data can make the world better for people both now and in the future. In healthcare, she said, that may mean thinking about the best futures for the most people.<\/p>\n

Discussing how to grow better businesses, O\u2019Neill said the focus shouldn\u2019t be on a technology transformation but a \u201cdata transformation\u201d that uses human data to optimize business. She added that when attendees hear the word \u201cdata\u201d they should think \u201cpeople,\u201d including their motivations and desires.<\/p>\n

Looking to create the best technology, O\u2019Neill said technology solutions shouldn\u2019t be viewed as either good or bad, but they do have risks. \u201cHumans cannot leave meaning up to the machines,\u201d she said. For example, subtle nuances are not a strong suit of artificial intelligence (AI), which O\u2019Neill illustrated by showing a slide with images of puppies and muffins, many of which looked similar and would be hard for a computer to figure out. Humans, however, can draw on sense memory to make contextual decisions to figure out what\u2019s what.<\/p>\n

To get to our best technology, she noted, we need to integrate the best of technology with the best of humans to build \u201cempathic, meaningful human experiences.\u201d Furthermore, she noted, it\u2019s important to have diverse perspectives involved in project teams to make inclusive human experiences. \u201cMachines are what we encode of ourselves,\u201d including our biases and values, she added.<\/p>\n

In wrapping up, O\u2019Neill reiterated that a tech-driven future with more meaningful and integrated experiences shouldn\u2019t be scary. \u201cWe have agency and power\u2014it will be what we make it.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Kate O\u2019Neill, CEO of KO Insights, kicked off the 2021 Expo with an inspiring talk on how technology and data can help build a future of human-centric experiences.<\/p>\n","protected":false},"author":2812,"featured_media":52143,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[528],"tags":[],"acf":[],"aioseo_notices":[],"parsely":{"version":"1.1.0","meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"HCD Expo 2021 Keynote: Meaningful Moments","url":"http:\/\/healthcaredesignmagazine.com\/news\/awards-events\/hcd-expo-keynote-meaningful-moments\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/healthcaredesignmagazine.com\/news\/awards-events\/hcd-expo-keynote-meaningful-moments\/"},"thumbnailUrl":"https:\/\/healthcaredesignmagazine.com\/wp-content\/uploads\/2021\/11\/1083_PWP_HCD21-150x100.jpg","image":{"@type":"ImageObject","url":"https:\/\/healthcaredesignmagazine.com\/wp-content\/uploads\/2021\/11\/1083_PWP_HCD21.jpg"},"articleSection":"Awards + Events","author":[{"@type":"Person","name":"Anne DiNardo"}],"creator":["Anne DiNardo"],"publisher":{"@type":"Organization","name":"HCD Magazine","logo":""},"keywords":[],"dateCreated":"2021-11-10T16:52:37Z","datePublished":"2021-11-10T16:52:37Z","dateModified":"2021-11-15T20:19:36Z"},"rendered":"